Why Sedo?

In: On Domains

5 Feb 2008

I’ve had a terrible cold for a few days now so everything was put on hold, but today I got back on my laptop and decided to check my Sedo account. In the past 32 days, according to Sedo stats, these domains seem to have had quite a few visitors, yet only made me $4.64 in ad revenue. I am not greedy but, really, is that bad or what?

I am starting to think that I should start running these domains on my own platform soon. In the meantime I am in the process of customizing a new CMS platform where I will run a new-old publishing network. I used to operate a network of sites with daily b2b news. At the time there was no AdSense and the whole thing was a journalistic endeavor. After I sold most of the assets to a larger online publisher I let some of the domains expire while I kept other and shut some down.

In the past couple of months I purchased some of the domains I had let expire, and I am preparing to get the whole thing up and running again. This time it will be tweaked to require minimal input from me as it no longer is a journalistic endeavor, but a domain monetizing project. Having said that, I think many will agree that if the content under each domain is relevant and of quality, then the revenue will reflect that.

I just need to finalize the layout of the sites and we are up and running.

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